Product Synopsis
The Future of the Oral Hygiene Market in India to 2018 is the result of Canadeans extensive market research. The report presents detailed analysis on the Oral Hygiene consumption trends in India, historic and forecast Oral Hygiene consumption volumes and values at market and category level, brand share and distribution channel data. This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for Oral Hygiene sales overall and to know which categories and segments are showing growth in the coming years.
Introduction and Landscape
Why was the report written?
This report provides authoritative and granular data on the Oral Hygiene market in India and, in doing so fills the gaps in marketers understanding of trends and the components of change behind them.
Based upon extensive primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans.
Marketers need data on volume and value changes, brand dynamics and distribution trends in order to effectively plan strategies.
What are the key drivers behind recent market changes?
This report examines the components of change in the market by looking at historic and future growth patterns, including the effects of consumers behavior on total volumes, values, brands selected and types of product chosen.
What makes this report unique and essential to read?
The report provides the latest, detailed data on dynamics in India Oral Hygiene market, providing marketers with the essential data to understand their own, and their competitors position in the market and the information to accurately identify where to compete in the future.
Key Features and Benefits
Detailed category coverage is provided, covering Six product segments that include: Breath Fresheners (non-confectionery), Dental Floss, Denture Care, Mouthwash, Toothbrushes & Replacement Heads, Toothpaste.
Detailed product sales segmentation (for both volumes and values) is provided, including brand data, and sales by distribution channel, at the product category level.
Future forecasts allow marketers to understand the future pattern of market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2013 actual sales; while forecasts are provided for 2014 - 2018
1.2.2 Category Definitions
1.2.3 Distribution Channel Definitions
1.2.4 Volume Units and Aggregations
1.2.5 CAGR Definition and Calculation
1.2.6 Graphical representation of Brands
1.2.7 Exchange Rates
1.2.8 Methodology Summary
2 India Oral Hygiene Market Analysis, 2008-18
2.1 Oral Hygiene Value Analysis, 2008-18
2.1.1 Overall Oral Hygiene Market Value, 2008-18
2.1.2 Oral Hygiene Market Value by Category, 2008-18
2.1.3 Market Growth Dynamics by Value - Oral Hygiene, 2008-18
2.2 Oral Hygiene Volume Analysis, 2008-18
2.2.1 Overall Oral Hygiene Market Volume, 2008-18
2.2.2 Per-Capita Consumption - Oral Hygiene, 2008-18
2.2.3 Oral Hygiene Market Volume by Category, 2008-18
2.2.4 Market Growth Dynamics by Volume - Oral Hygiene, 2008-18
3 India Mouthwash Market Analysis, 2008-18
3.1 Mouthwash Value Analysis, 2008-18
3.1.1 Mouthwash Market by Value, 2008-18
3.1.2 Average Consumer Price/Unit - Mouthwash, 2008-18
3.1.3 Mouthwash Market Value by Segments, 2008-18
3.2 Mouthwash Volume Analysis, 2008-18
3.2.1 Mouthwash Market by Volume, 2008-18
3.2.2 Mouthwash Market Volume by Segments, 2008-18
3.3 Market Growth Dynamics - Mouthwash, 2008-18
3.3.1 Mouthwash Market Growth Dynamics by Value, 2008-18
3.3.2 Mouthwash Market Growth Dynamics by Volume, 2008-18
3.4 Medicinal Mouthwash Analysis, 2008-18
3.4.1 Medicinal Mouthwash Market by Value, 2008-18
3.4.2 Medicinal Mouthwash Market by Volume, 2008-18
3.5 Standard Mouthwash Analysis, 2008-18
3.5.1 Standard Mouthwash Market by Value, 2008-18
3.5.2 Standard Mouthwash Market by Volume, 2008-18
3.6 Mouthwash Brand Analysis, 2010-13
3.7 Mouthwash Distribution Channel Analysis, 2010-13
4 India Toothbrushes and Replacement Heads Market Analysis, 2008-18
4.1 Toothbrushes and Replacement Heads Value Analysis, 2008-18
4.1.1 Toothbrushes and Replacement Heads Market by Value, 2008-18
4.1.2 Average Consumer Price/Unit - Toothbrushes and Replacement Heads, 2008-18
4.1.3 Toothbrushes and Replacement Heads Market Value by Segments, 2008-18
4.2 Toothbrushes and Replacement Heads Volume Analysis, 2008-18
4.2.1 Toothbrushes and Replacement Heads Market by Volume, 2008-18
4.2.2 Toothbrushes and Replacement Heads Market Volume by Segments, 2008-18
4.3 Market Growth Dynamics - Toothbrushes and Replacement Heads, 2008-18
4.3.1 Toothbrushes and Replacement Heads Market Growth Dynamics by Value, 2008-18
4.3.2 Toothbrushes and Replacement Heads Market Growth Dynamics by Volume, 2008-18
4.4 Manual Toothbrushes Analysis, 2008-18
4.4.1 Manual Toothbrushes Market by Value, 2008-18
4.4.2 Manual Toothbrushes Market by Volume, 2008-18
4.5 Replacement Heads Analysis, 2008-18
4.5.1 Replacement Heads Market by Value, 2008-18
4.5.2 Replacement Heads Market by Volume, 2008-18
4.6 Toothbrushes and Replacement Heads Brand Analysis, 2010-13
4.7 Toothbrushes and Replacement Heads Distribution Channel Analysis, 2010-13
5 India Toothpaste Market Analysis, 2008-18
5.1 Toothpaste Value Analysis, 2008-18
5.1.1 Toothpaste Market by Value, 2008-18
5.1.2 Average Consumer Price/Unit - Toothpaste, 2008-18
5.1.3 Toothpaste Market Value by Segments, 2008-18
5.2 Toothpaste Volume Analysis, 2008-18
5.2.1 Toothpaste Market by Volume, 2008-18
5.2.2 Toothpaste Market Volume by Segments, 2008-18
5.3 Market Growth Dynamics - Toothpaste, 2008-18
5.3.1 Toothpaste Market Growth Dynamics by Value, 2008-18
5.3.2 Toothpaste Market Growth Dynamics by Volume, 2008-18
5.4 Bicarbonate of Soda Toothpaste Analysis, 2008-18
5.4.1 Bicarbonate of Soda Toothpaste Market by Value, 2008-18
5.4.2 Bicarbonate of Soda Toothpaste Market by Volume, 2008-18
5.5 Cosmetic Toothpaste Analysis, 2008-18
5.5.1 Cosmetic Toothpaste Market by Value, 2008-18
5.5.2 Cosmetic Toothpaste Market by Volume, 2008-18
5.6 Specialist Toothpaste Analysis, 2008-18
5.6.1 Specialist Toothpaste Market by Value, 2008-18
5.6.2 Specialist Toothpaste Market by Volume, 2008-18
5.7 Standard Toothpaste Analysis, 2008-18
5.7.1 Standard Toothpaste Market by Value, 2008-18
5.7.2 Standard Toothpaste Market by Volume, 2008-18
5.8 Toothpaste Brand Analysis, 2010-13
5.9 Toothpaste Distribution Channel Analysis, 2010-13
6 Appendix
6.1 About Canadean
6.2 Disclaimer
Figure 1: India Oral Hygiene Market Value (INR m) and Growth (Y-o-Y), 2008-18
Figure 2: India Oral Hygiene Market Value (INR m) by Category, 2008-18
Figure 3: India Oral Hygiene Market Dynamics, by Category, by Market Value, 2008-18
Figure 4: India Oral Hygiene Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Figure 5: India Per-Capita Oral Hygiene Consumption (Unit/head and Y-o-Y growth), 2008-18
Figure 6: India Oral Hygiene Market Volume (Units m) by Category, 2008-18
Figure 7: India Oral Hygiene Market Dynamics, by Category, by Market Volume 2008-18
Figure 8: India Mouthwash Market Value (INR m) and Growth (Y-o-Y), 2008-18
Figure 9: India Mouthwash Average Consumer Price (INR) and Growth (Y-o-Y), 2008-18
Figure 10: India Mouthwash Market Value (INR m) by Segments, 2008-18
Figure 11: India Mouthwash Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Figure 12: India Mouthwash Market Volume (Units m) by Segments, 2008-18
Figure 13: India Mouthwash Market Growth Dynamics by Value, 2008-18
Figure 14: India Mouthwash Market Growth Dynamics by Volume, 2008-18
Figure 15: India Medicinal Mouthwash Market by Value (INR m), 2008-18
Figure 16: India Medicinal Mouthwash Market by Volume (Units m), 2008-18
Figure 17: India Standard Mouthwash Market by Value (INR m), 2008-18
Figure 18: India Standard Mouthwash Market by Volume (Units m), 2008-18
Figure 19: India Mouthwash Market Value by Brands (INR m), 2010-13
Figure 20: India Mouthwash Market Value by Distribution Channel (INR m), 2010-13
Figure 21: India Toothbrushes and Replacement Heads Market Value (INR m) and Growth (Y-o-Y), 2008-18
Figure 22: India Toothbrushes and Replacement Heads Average Consumer Price (INR) and Growth (Y-o-Y), 2008-18
Figure 23: India Toothbrushes and Replacement Heads Market Value (INR m) by Segments, 2008-18
Figure 24: India Toothbrushes and Replacement Heads Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Figure 25: India Toothbrushes and Replacement Heads Market Volume (Units m) by Segments, 2008-18
Figure 26: India Toothbrushes and Replacement Heads Market Growth Dynamics by Value, 2008-18
Figure 27: India Toothbrushes and Replacement Heads Market Growth Dynamics by Volume, 2008-18
Figure 28: India Manual Toothbrushes Market by Value (INR m), 2008-18
Figure 29: India Manual Toothbrushes Market by Volume (Units m), 2008-18
Figure 30: India Replacement Heads Market by Value (INR m), 2008-18
Figure 31: India Replacement Heads Market by Volume (Units m), 2008-18
Figure 32: India Toothbrushes and Replacement Heads Market Value by Brands (INR m), 2010-13
Figure 33: India Toothbrushes and Replacement Heads Market Value by Distribution Channel (INR m), 2010-13
Figure 34: India Toothpaste Market Value (INR m) and Growth (Y-o-Y), 2008-18
Figure 35: India Toothpaste Average Consumer Price (INR) and Growth (Y-o-Y), 2008-18
Figure 36: India Toothpaste Market Value (INR m) by Segments, 2008-18
Figure 37: India Toothpaste Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Figure 38: India Toothpaste Market Volume (Units m) by Segments, 2008-18
Figure 39: India Toothpaste Market Growth Dynamics by Value, 2008-18
Figure 40: India Toothpaste Market Growth Dynamics by Volume, 2008-18
Figure 41: India Bicarbonate of Soda Toothpaste Market by Value (INR m), 2008-18
Figure 42: India Bicarbonate of Soda Toothpaste Market by Volume (Units m), 2008-18
Figure 43: India Cosmetic Toothpaste Market by Value (INR m), 2008-18
Figure 44: India Cosmetic Toothpaste Market by Volume (Units m), 2008-18
Figure 45: India Specialist Toothpaste Market by Value (INR m), 2008-18
Figure 46: India Specialist Toothpaste Market by Volume (Units m), 2008-18
Figure 47: India Standard Toothpaste Market by Value (INR m), 2008-18
Figure 48: India Standard Toothpaste Market by Volume (Units m), 2008-18
Figure 49: India Toothpaste Market Value by Brands (INR m), 2010-13
Figure 50: India Toothpaste Market Value by Distribution Channel (INR m), 2010-13
Table 1: Category Definitions - Oral Hygiene Market
Table 2: Distribution Channel Definitions - Oral Hygiene Market
Table 3: Volume Units for Oral Hygiene Market
Table 4: India Exchange Rate INR - USD (Annual Average), 2008 - 2013
Table 5: India Exchange Rate INR - USD (Annual Average), 2014 - 2018 Forecast
Table 6: India Oral Hygiene Market Value (INR m) and Growth (Y-o-Y), 2008-18
Table 7: India Oral Hygiene Market Value (USD m) and Growth (Y-o-Y), 2008-18
Table 8: India Oral Hygiene Market Value (INR m) by Category, 2008-13
Table 9: India Oral Hygiene Market Value (INR m) by Category, 2013-18
Table 10: India Oral Hygiene Market Value (USD m) by Category, 2008-13
Table 11: India Oral Hygiene Market Value (USD m) by Category, 2013-18
Table 12: India Oral Hygiene Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Category, by Value (INR m)
Table 13: India Oral Hygiene Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Table 14: India Per-capita Oral Hygiene Consumption (Unit/head and Y-o-Y growth), 2008-18
Table 15: India Oral Hygiene Market Volume (Units m) by Category, 2008-13
Table 16: India Oral Hygiene Market Volume (Units m) by Category, 2013-18
Table 17: India Oral Hygiene Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Category, by volume (Units m)
Table 18: India Mouthwash Market Value (INR m) and Growth (Y-o-Y), 2008-18
Table 19: India Mouthwash Market Value (USD m) and Growth (Y-o-Y), 2008-18
Table 20: India Mouthwash Average Consumer Price (INR) and Growth (Y-o-Y), 2008-18
Table 21: India Mouthwash Market Value (INR m) by Segments, 2008-13
Table 22: India Mouthwash Market Value (INR m) by Segments, 2013-18
Table 23: India Mouthwash Market Value (USD m) by Segments, 2008-13
Table 24: India Mouthwash Market Value (USD m) by Segments, 2013-18
Table 25: India Mouthwash Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Table 26: India Mouthwash Market Volume (Units m) by Segments, 2008-13
Table 27: India Mouthwash Market Volume (Units m) by Segments, 2013-18
Table 28: India Mouthwash Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Value (INR m), by Segments
Table 29: India Mouthwash Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Volume (Units m), by Segments
Table 30: India Medicinal Mouthwash Market by Value (INR m), 2008-18
Table 31: India Medicinal Mouthwash Market by Value (USD m), 2008-18
Table 32: India Medicinal Mouthwash Market by Volume (Units m), 2008-18
Table 33: India Standard Mouthwash Market by Value (INR m), 2008-18
Table 34: India Standard Mouthwash Market by Value (USD m), 2008-18
Table 35: India Standard Mouthwash Market by Volume (Units m), 2008-18
Table 36: India Mouthwash Market Value by Brands (INR m), 2010-13
Table 37: India Mouthwash Market Value by Brands (USD m), 2010-13
Table 38: India Mouthwash Market Value by Distribution Channel (INR m), 2010-13
Table 39: India Mouthwash Market Value by Distribution Channel (USD m), 2010-13
Table 40: India Toothbrushes and Replacement Heads Market Value (INR m) and Growth (Y-o-Y), 2008-18
Table 41: India Toothbrushes and Replacement Heads Market Value (USD m) and Growth (Y-o-Y), 2008-18
Table 42: India Toothbrushes and Replacement Heads Average Consumer Price (INR) and Growth (Y-o-Y), 2008-18
Table 43: India Toothbrushes and Replacement Heads Market Value (INR m) by Segments, 2008-13
Table 44: India Toothbrushes and Replacement Heads Market Value (INR m) by Segments, 2013-18
Table 45: India Toothbrushes and Replacement Heads Market Value (USD m) by Segments, 2008-13
Table 46: India Toothbrushes and Replacement Heads Market Value (USD m) by Segments, 2013-18
Table 47: India Toothbrushes and Replacement Heads Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Table 48: India Toothbrushes and Replacement Heads Market Volume (Units m) by Segments, 2008-13
Table 49: India Toothbrushes and Replacement Heads Market Volume (Units m) by Segments, 2013-18
Table 50: India Toothbrushes and Replacement Heads Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Value (INR m), by Segments
Table 51: India Toothbrushes and Replacement Heads Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Volume (Units m), by Segments
Table 52: India Manual Toothbrushes Market by Value (INR m), 2008-18
Table 53: India Manual Toothbrushes Market by Value (USD m), 2008-18
Table 54: India Manual Toothbrushes Market by Volume (Units m), 2008-18
Table 55: India Replacement Heads Market by Value (INR m), 2008-18
Table 56: India Replacement Heads Market by Value (USD m), 2008-18
Table 57: India Replacement Heads Market by Volume (Units m), 2008-18
Table 58: India Toothbrushes and Replacement Heads Market Value by Brands (INR m), 2010-13
Table 59: India Toothbrushes and Replacement Heads Market Value by Brands (USD m), 2010-13
Table 60: India Toothbrushes and Replacement Heads Market Value by Distribution Channel (INR m), 2010-13
Table 61: India Toothbrushes and Replacement Heads Market Value by Distribution Channel (USD m), 2010-13
Table 62: India Toothpaste Market Value (INR m) and Growth (Y-o-Y), 2008-18
Table 63: India Toothpaste Market Value (USD m) and Growth (Y-o-Y), 2008-18
Table 64: India Toothpaste Average Consumer Price (INR) and Growth (Y-o-Y), 2008-18
Table 65: India Toothpaste Market Value (INR m) by Segments, 2008-13
Table 66: India Toothpaste Market Value (INR m) by Segments, 2013-18
Table 67: India Toothpaste Market Value (USD m) by Segments, 2008-13
Table 68: India Toothpaste Market Value (USD m) by Segments, 2013-18
Table 69: India Toothpaste Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Table 70: India Toothpaste Market Volume (Units m) by Segments, 2008-13
Table 71: India Toothpaste Market Volume (Units m) by Segments, 2013-18
Table 72: India Toothpaste Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Value (INR m), by Segments
Table 73: India Toothpaste Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Volume (Units m), by Segments
Table 74: India Bicarbonate of Soda Toothpaste Market by Value (INR m), 2008-18
Table 75: India Bicarbonate of Soda Toothpaste Market by Value (USD m), 2008-18
Table 76: India Bicarbonate of Soda Toothpaste Market by Volume (Units m), 2008-18
Table 77: India Cosmetic Toothpaste Market by Value (INR m), 2008-18
Table 78: India Cosmetic Toothpaste Market by Value (USD m), 2008-18
Table 79: India Cosmetic Toothpaste Market by Volume (Units m), 2008-18
Table 80: India Specialist Toothpaste Market by Value (INR m), 2008-18
Table 81: India Specialist Toothpaste Market by Value (USD m), 2008-18
Table 82: India Specialist Toothpaste Market by Volume (Units m), 2008-18
Table 83: India Standard Toothpaste Market by Value (INR m), 2008-18
Table 84: India Standard Toothpaste Market by Value (USD m), 2008-18
Table 85: India Standard Toothpaste Market by Volume (Units m), 2008-18
Table 86: India Toothpaste Market Value by Brands (INR m), 2010-13
Table 87: India Toothpaste Market Value by Brands (USD m), 2010-13
Table 88: India Toothpaste Market Value by Distribution Channel (INR m), 2010-13
Table 89: India Toothpaste Market Value by Distribution Channel (USD m), 2010-13